TRACK 01
Hoy Manejo el Futuro
Aired November 2025–February 2026. Licensed for three years of worldwide use.
BYD × GODSPEED / ORIGINAL MUSIC
A brand
people can hum.
Two original songs. A relationship built on making music that stays with people.
Listen to the songsCreatives, yes.
Musicians, always.
Music has been part of Godspeed from the beginning. We are songwriters, musicians, producers, and engineers. For us, a brand song starts with the story it needs to tell and the feeling people should carry away.
BYD hired us directly to develop and produce original music. The first rough ideas connected with their team. After the first draft was approved, we brought the songs to life with drums, bass, guitars, keyboards, and a female lead vocal.
TRACK 02
Es Eléctrico y Lo Sabes Bien
Aired approximately May–September 2026, including World Cup advertising in Mexico. Licensed for five years of worldwide use.
Campaign timing is reported by Godspeed. Use in Mexico is confirmed; worldwide licensing does not indicate confirmed use in other countries.
Built note by note.
Find the hook.
Develop musical ideas around the message and the feeling of the brand.
Give it a heartbeat.
Shape the arrangement with instruments and a lead vocal that make the song feel alive.
Make it stay.
Bring the performance and production together into a finished song for the campaign.
Drums. Bass. Guitars. Keys. Voice.
From the studio
to the big screen.
The work travelled beyond the recording session: television, radio, live events, social ads—and the cinema. We even caught the BYD ad ourselves while at the movies.
There’s our song.
Hearing something you helped write in a room full of people is a special kind of payoff.
The song had
its own fans.
Sometimes the music gets a conversation of its own. These comments appeared on BYD Auto Mexico’s ads.
“We me gusta la Rolita hahaha pero el auto no. ”We’ll take the music compliment.
See the original comment“Canción mas preciosa, se la rifaron ”That’s a review we can hear.
See the original commentSelected audience comments from screenshots supplied by Godspeed. Original wording preserved.
“Excelente servicio, seguimiento y profesionalismo. ¡Muy satisfecha con los resultados!”Celene Rivera Ramos · Google review
What should your
brand sound like?
Let’s start with the story you want people to remember.
Let’s explore Plan a conversation