Let’s explore A story they recognize. An offer that makes sense. Somewhere useful to go next.
We build and manage paid advertising around all three, then keep testing the message, creative, and audience as we learn what connects.
Let’s talk about your campaign Plan a callWho needs
to hear this?
Why should
they care?
What happens
after the click?
Facebook and Instagram are where we do most of our campaign work. That focus lets us spend more time understanding the creative, offers, and audiences that matter to your business.
We also manage Google, YouTube, and TikTok campaigns when they fit the project. We choose the mix around your audience, goals, and budget.
Someone discovering you for the first time needs a different message from someone who has already asked a question. Our campaigns make room for both.
Awareness and traffic campaigns introduce your business and invite people to explore your social channels. We test different ways into the story, with a clear idea of who we want to reach.
“I hadn’t heard of you before.”
Customer stories and targeted offers help people understand what your business can do for them. Testimonial edits introduce your offer to new audiences and give interested people more context.
“That sounds like what I’m looking for.”
Retargeting brings your message back to people who have engaged. Once someone inquires, landing pages and nurturing sequences connect the campaign to follow-up from your business.
“I have a question before I decide.”
Launching gives us something to learn from. We test different edits of a testimonial, different offers, and different audience approaches. Then we review the response and decide what to change.
When the campaign isn’t connecting, we look beyond the ad: is the offer clear, does the landing page answer the right questions, and is someone following up?
Just spend more?
right person + real story
+ a reason to act
Creative
new opening?
shorter edit?
Offermore words
clearer next step!
Audience
who actually
needs this?
Handoff
who answers?
how quickly?
test listen adjust ↺
During onboarding, we request account access and existing assets, agree on a point of contact, and review your offer. If the offer needs work, we help shape it before testing.
We aim to launch initial campaigns within 7–14 days, once the access, assets, and approvals are in place. Static ads can help us start learning while we plan the stories.
Illustrative ad concept & simulated metrics.
Not Casa Garcia campaign results.
Chica Original Chile Verde Nachos + regular fountain drink. $4.95 · Monday–Friday, 2–5 PM.
See the comboA starting point. What could be stronger?
Creative concept using illustrative food imagery. No substitutions or items served on the side. A simplified illustration of testing. Real results vary; a new headline alone does not determine performance.
Understand the business, who it serves, and the action we want someone to take.
Put the initial message into the market and begin testing audience approaches.
Within a Story Engine engagement, we work toward the first edited stories in the first 30 days and a connected system within 30–60 days.
Look at lead quality, sources, and the next steps—not just the volume of clicks.
Focus is the reporting platform we created to make campaign activity easier to review. Source tracking helps connect inquiries to the channels bringing them in.
We review results with you each month, discuss what your team is seeing, and use that information to guide the next round of work.
01 Where did the inquiries come from?
02 Were they the right fit?
03 What happened after they reached out?
04 What should we try next?
Clear questions. Decisions we can act on.We generally recommend starting with $50–$100 a day in advertising spend. The right amount depends on your industry, audience, and goals, and we agree on it together.
Advertising spend is separate from Godspeed’s service fee. Your proposal sets out the scope, pricing, and any production or implementation work.
Start with a plan.
Learn before you scale.
The Client & Patient Story Engine brings production, advertising, landing pages, and nurturing into an initial 90-day engagement. After that, we can continue month to month or scope the next project together.
We want a long-term relationship: new content, new approaches, and a clearer understanding of what helps your business grow.
Explore the Story EngineNo. We can begin with static ads and existing assets while the interviews and production are being planned. The offer and campaign direction come first.
Yes. We agree on who handles the creative, campaign management, and follow-up. We prefer to stay involved across the journey so we can see what happens after the click and act on what we learn.
We set goals around your business and starting point, rather than promise a fixed number. We test the message, offer, and audience, and review inquiry quality and follow-up with your team.
We can scope deeper reporting, automations, and control systems through our sister company, CirculoCuadro. We start by understanding what your team needs to see and manage.
Tell us about the business, the offer, and what you’ve tried so far. We’ll start there.
Let’s talk about your campaign